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Program Highlights
- Demanding and intellectually challenging, designed for outstanding candidates with strong quantitative and analytical skills
- Provides students with theoretical and practical knowledge and tools toward management positions in an ever-changing reality
- Offers an opportunity to specialize in finance, marketing and digital innovation.
- Includes hands-on workshops, seminars and collaborations with leading companies.
- Provides a strong background in data analytics - collecting, analyzing and presenting data to support managerial decisions
- Sharpens students' self-presentation, leadership and interpersonal communication skills.
- The program is taught by world-renowned leading lecturers, researchers and practitioners
- Includes a fourth-year exchange program with partner campuses worldwide
- Offers opportunities for students to related positions in private and public sectors
List of courses subject to change.
Selected Courses from the Program:
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This course covers the basic concepts and principles of economic theory at the micro (i.e. decision unit) level. Subjects discussed in this course include the problem of scarcity; the production possibility frontier; demand and supply for products and factors of production; equilibrium in perfect competition; government intervention in markets – taxes, subsidies, price controls, and externalities.
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Probability: Probability spaces, additive principle, probability calculation using Venn diagrams, symmetric sample spaces, combinatorics, conditional probability, Bayes’ formula, product law, independent events. Random variables: General distributions (discrete and continuous), special distributions (discrete uniform, binomial, geometric, negative binomial, hypergeometric, poisson, continuous uniform, exponential, erlang, normal, log-normal, t, F, Chi-square), expectancy and variance, Markov's and Chebyshev's inequalities, joint discrete distributions, conditional discrete distributions, co-variance and correlation, central limit theorem.
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This course covers the basic concepts and principles of economic theory at the micro (i.e. decision unit) level. Subjects discussed in this course include the problem of scarcity; the production possibility frontier; demand and supply for products and factors of production; equilibrium in perfect competition; government intervention in markets – taxes, subsidies, price controls, and externalities.
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Advanced Functions and linear algebra: Global minimum and maximum of single variable functions, including optimization problems. Study of logarithmic and exponential functions. Differentiation of functions represented by implicit equations. Multivariable functions, partial derivative (and it's meaning as marginal function), critical points and graphs of double variable functions. Solving optimization problems using Multivariable functions. Using the Lagrange multipliers method to solve constrained problems. Matrices and Gauss-Jordan elimination. Integrals and application of.
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Estimation: Point estimation, Unbiased estimator and maximum likelihood estimator, Simple linear regression and the Least Squares estimators, Confidence Intervals (CI) for proportion and difference between proportions, for mean and difference between means when the samples are large and small and when the variance is known (normal distribution) and unknown (t distribution). Hypothesis testing: General scheme, one-tailed and two-tailed tests, type I and II decision errors, level of significance and power of test, testing in the normal models (and in particular t tests and F tests), Chi-square tests for goodness of fit and for independence between variables.
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Marketing is of crucial importance to the success of any organization. However, organizations today operate in complex and challenging environment. Consumer behavior is changing as technological transformations evolve while firms must rapidly adjust and adopt new digital platforms. Therefore, in this course, our goal is to learn how businesses create value for customers. We will examine the process by which Marketing builds on a thorough understanding of buyer behavior to create value. Customers create their own brand experiences and it is our job as marketers to provide the tools to make those experiences happen. Marketing fundamentals give us a basis for understanding the science behind marketing and how it connects to business outcomes. Marketing is an intangible asset for an organization and one that can create competitive advantage. This course will provide students a framework and basic understanding of marketing so they can implement strategies toward profitability.
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Business Courses
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We introduce the concept of no arbitrage as the basic ingredient that governs the value of assets. We analyse how risk is measured and discuss theories, and in particular the CAPM, in order to address the risk-return trade-off in financial markets. We use these concepts for both portfolio selection and for making investment decisions at the corporate level. Finally, we will show how this relates to the capital structure decision.
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Organizations are a fact of every-day life. From classrooms to corporations, from social clubs to study teams – we are constantly immersed in formal and informal organizations. This course will provide an opportunity for student to explore the organizational and managerial environment as a whole. We will discuss a variety of topics, including individuals’ communication, motivation, emotions, and perception, group-work dynamics, leadership, power, conflicts, organizational change, organizational design and development, and environmental influences. The goals of this course are: To deepen students’ understanding of individuals’ behavior in organizations; To improve their ability to assess organizational dynamics and identify potential problems and opportunities; To develop interpersonal skills that will enable students to perform better and therefore become more valuable members of organizations; To develop students’ ability to effectively lead others under various organizational situations. Class meetings will involve lectures, videos, analysis of case studies, and exercises. Additionally, students will be expected to assess, explore, and reflect on their own experiences and behavior, and discuss ways in which they might apply the material to their daily lives.
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Online marketing is becoming more and more dominant in companies' business plans. Successful marketing managers and high-ranking executives have to be fluent in all online sales & marketing channels, in order to properly manage marketing professionals, set goals and execute marketing plans. By examining each marketing channel to its depth, and by practicing a "hands-on" approach, the student will learn the "language of online marketing", and will be able to better define and communicate his objectives to online marketing professionals.
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The course will expose you to some of the challenges that entrepreneurs face and teach you the theoretical and practical tools and skills needed to setup a business or startup. The purpose of the course is to give you the knowledge, tools and practical experience to deal with the various challenges. For example, students will be required to submit a short business plan, experience the initial stages of setting up a business, and pitch their ideas to the class (and possibly other representatives). Some of the class assignments will be done as individuals, and others as teams.
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This course provides a basic and practical understanding of the methods of marketing research. Marketing research is a tool for the collection, development, and analysis of data for decision making in marketing. Course objectives: 1. provide tools for systematic analysis of problems, and translation of management challenges to appropriate marketing research questions. 2. Develop a critical eye toward marketing research and the ability to evaluate its contribution and limitations. 3. Provide practical experience with the marketing research process as a whole, starting with the articulation of the research question, via the study design phase, data collection methods, building surveys, sampling, and ending with data analysis and the presentation of conclusions and implications. The course focuses on both qualitative and quantitative aspects of marketing research, and on how they assist managers in dealing with marketing challenges, such as market segmentation, assessment of market potential, forecasting, development of advertising and pricing policy, and the design and positioning of new products and services.
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The course goal is to provide students quantitative and rigorous tools for empirical research and business analytics problem solving, with a specific emphasis on applications in Finance. The students will learn statistical theory and implementations using Excel, such as: Data analysis in Excel and visualization, advanced statistics, linear and nonlinear regression, financial modeling and event study. Eventually the course will provide the students with the knowledge, tools and experience necessary to conduct empirical research in the fields of financial markets and corporate finance and use financial data to critically evaluate econometric analysis presented by others.
Economics Courses
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This course analyses firm behaviour in competitive markets. The constraints imposed by technology are introduced, and then the firm's decision on how much to produce is studied by analysing its profit maximization and its cost minimization problems. Then, firm supply and industry supply are derived. Finally, the implications of deviating from the competitive markets assumption are discussed; in particular, we study the models of Monopoly, Monopoly Behaviour and Oligopoly.
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The course will address the most fundamental macroeconomic issues: 1. The basic aggregate model of a closed economy: goods market, labout market, money market, the interaction between those markets and the derivation of the aggregate demand and supply curves. 2. Microeconomic foundataions of consumption, investment and aggregate supply (labout markets and price and wage rigidities). 3. Inflation, unemployment and monetary rules. 4. Nominal and real interest rates. 5. Monetary and fiscal policy.
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Econometrics empirically investigates a wide range of economic relationships that are seldom met by the statisticians’ standard assumptions. Econometricians use and develop techniques suited to meet the complex process of analyzing real world non experimental data. Econometrics, an essential tool for modern economists, is widely used in industry and academics alike. In this course, we would develop an introductory yet rigorous appreciation of the subject.
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This course is about the basic components of a macroeconomic model. We will discuss the microeconomic foundation and other issues related to consumption, production, investment, and the labor market. We then apply these tools to issues of economic growth, fluctuations, policy, and use the models to discuss some open questions in macro.
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This course analyzes the strategic interaction among the different units of the economy. Game theory and its applications; general equilibrium framework: the determination of the prices of many goods when demand and supply conditions interact in several markets. We will evaluate the resulting economic allocations not only based on considerations of Pareto efficiency, but also based on welfare distribution criteria. The implications of asymmetric information will be studied at the end of the course.
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In this course we lift some of the multiple regression model basic assumptions, and develop the appropriate estimation and inference techniques. In particular, we will study the cases of heteroskedasticity and of endogeneity. We will also expand the multiple regression model to properly analyze time series data. We will work with data, implementing in Stata what we learn in lectures.
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Business Courses
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This course introduces finance students to derivatives, specifically forward contracts, futures and options. The markets for these instruments have grown enormously, and derivatives have become one of the most important tools of modern finance, from both the academic and the practical standpoint. Students will learn about the different aspects of these instruments, including risk profile, pricing, and uses in active investing and hedging.
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The focus of the course is on acquiring the tools and skills necessary to analyze pricing situations, make pricing decisions, and implement them in a systematic manner. Topics covered will include the analysis of the 3C’s of pricing: consumers, costs, and competition; pricing methods and techniques; pricing tactics; and how different industry conditions lead to different pricing structures.
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Due to the frequent changes in the business world in the 21st century, the role of the manager in the modern organization requires many leadership skills to motivate employees to improve the organization's competitive advantage. The course focuses on the development of the scientific thinking on leadership theories, while reviewing leadership practices to improve organizational performance. In the course, which has an experiential component, we will try to understand together the term "leadership" based on different theories from psychology and sociology. We will focus on topics as the different definitions of leadership, leadership theories (traits, behavioral, and contingency approaches), differences between leaders and managers, relationships between leaders and followers and their sources, different leadership styles and leadership development, gender differences in leadership styles and women leadership, and the role of leadership and vision in organizations.
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In recent years there has been a growing awareness of the need for non-governmental involvement in dealing with the fundamental problems of humanity: air pollution, water and soil pollution, increased use of resources, distributive inequality, the need for food security and more. The course will present these topics and examine the role of corporations in this arena of action in Israel and around the world, while providing a theoretical and practical basis for understanding corporate responsibility and tools for creating change in business organizations in a way that will benefit society and the environment.
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*Only for those who choose the Finance Seminar
This course will focus on the theory and practice of corporate and business valuation, by using practical and "real-life" examples. In this course the acceptable methods for corporate valuation will be introduced, and we will discuss to advantages and disadvantages of each one of these method. The course will focus on the Discounted Cash Flows (DCF) valuation method, by relating to its different components: analyzing the financial statements and the economic balance sheet, forecasting the future cash flows, analyzing the Return On Capital (ROC), estimating the appropriate risk-adjusted discount rate for the operation and estimating the equity value.
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The course deals with business applications in Excel and the use of advanced tools in Excel for this purpose. Topics to be learned in the course: Time & date functions, financial functions, building a business plan, one-dimensional and two-dimensional sensitivity analyzes, scenarios, dynamic analysis, goal-seek, SOLVER, text functions, data validation, sheet protection, and function like INDIRECT & IFERROR. The students will learn how to program a macro in Excel - the topics to be learned: Introduction to Macro in Excel, Macro programming in Excel, DIM, CELLS, RANGE, FOR-NEXT, IF-END, WHILE-LOOP, MSGBOX, INPUTBOX, CALL. In order to analyze business data, the students will also study: introduction to databases, tables and relationships, ERD, queries, introduction to SQL, introduction to business intelligence, ETL processes, data warehousing, snowflake chart. Performing ETL using PowerQuery, extract data from various sources. Manipulate data using PowerPivot and DAX language Building DASHBOARDS, Key Performance Indicators (KPI) Implementing these tools with Power BI Desktop and Visualization.
Economics Courses
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This course include weekly meetings with top policy makers and academic expert in various social and economic policy issues. The main goal of this course it to teach the students to connect between the theories taught during their studies and the practical applications of economic and social policy. The series of lectures will connect between the theory and practice using academic analysis of the suggested policy The students will learn to present and write papers in a policy topic.
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This is the final class in economics, it is a research seminar in which the students write a seminar paper in an economic policy issues of their choice. In this paper they integrate economic theoretical and empirical models that they learned throughout their degree with a real-world problem. At the end of the course there is a school event in which the students present posters based on their papers that present their main findings, and three winners of the policy paper competition will present their papers to the audience which will come to the event.
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Advanced Excel course, which is designed for those with a basic background in Excel. The course will emphasize the study and implementation of the advanced capabilities of Excel software, business intelligence and problem-solving, using Excel VBA (Visual Basic for Applications). This course is designed to provide students important skills for success in `Information age' organizations (Especially for accountants, economists, analysts, and managers roles).
For the entire list of courses please refer to the Student Handbook
*Students are also required to take general electives and may take electives from other programs at Reichman University.
**Reichman University reserves the right to cancel, alter, or expand the academic programs and courses offered.
Why study Economics at Reichman University?

"RU gave me unique opportunities that propelled me on my professional journey. The most prominent was the ability to connect and network with people from around the world, allowing me to explore and understand different cultures, minds, and lives of people I would have otherwise never had the privilege of meeting.”

"The RRIS gave me the best foundation for an international career, as well as a solid base to build my professional network in Israel and globally. Its interdisciplinary offerings and practical attitude towards entrepreneurship have helped me build my skill set so that I could strive in the fast-paced, technology-driven business world.”

"The program at RU helped me create a strong network of like minded individuals, and helped prepare me for life after university."