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English for Purposes of International Communication (EPIC) at Reichman University

Reichman University’s innovative approach to education is reflected in its English Language Unit, where courses prepare students for English for Purposes of International Communication (EPIC), equipping them not only for academic success but also for effective communication in their future professional careers.

The English Language Unit has long been at the forefront of English language education in Israeli higher education, with a strong focus on developing students’ communicative competence across reading, writing, listening, and speaking. All courses are aligned with the Common European Framework of Reference for Languages (CEFR) and emphasize the practical application of English in authentic academic and professional contexts.

Our teaching approach is interactive, student-centered, and action-oriented. Through collaborative projects, real-world scenarios, problem-solving tasks, and discipline-specific assignments, students develop the language skills, critical thinking, and intercultural communication competencies needed to navigate increasingly international and interconnected academic and professional environments.

Courses engage students with academic and professional texts in written and multimodal formats, develop their ability to design and deliver effective oral presentations, and strengthen their academic and professional writing skills. Advanced-level courses are tailored to the specific needs of each school, ensuring that students work with relevant genres, scenarios, and communication tasks that reflect the demands of their chosen disciplines.

AI integration is an important dimension of our evolving pedagogical approach. Students learn to engage critically and responsibly with AI tools to support their learning, improve their communication, and reflect on their language use. We integrate AI purposefully into learning activities, helping students develop the AI literacy, critical judgment, and independent communication skills needed to thrive in an AI-enabled professional world.